COMMON SENSE SIMPLIFIED: FAULTY FORENSIC LABS

COMMON SENSE SIMPLIFIED: FAULTY FORENSIC LABS:   Since last couple of weeks, there have been protests going on all across the nation demanding quick and fast justice delivery. This is not the first time when a criminal is scott free due to delays in our judicial mechanism. Without any apprehension, the entire onus of delays lies on the courts which are struggling with less manpower and insufficient resources. And then, further going down is our investigative team, which again is equipped with stone-age facility and faces huge shortage of staff. Amidst all these loopholes, one peripheral of justice delivery mechanism that is largely getting ignored is our investigation laboratories. In simple terms, cases linger on for ages as the investigating teams fail to present sufficient scientific evidences on time. And, the reason for the same is the sorry state of our forensic labs.

Read More: http://prasoonsmajumdar.blogspot.in/2013/01/faulty-forensic-labs.html

Passionate About India: The goodness of doctors, the greatness of medical ...

Passionate About India: The goodness of doctors, the greatness of medical ...:  My brother-in-law and friend, Prashanto’s mother couldn’t make it, after the burn injuries she suffered during Diwali (refer to my December 13, 2012 editorial http://www.thesundayindian.com/en/story/how-patents-are-anti-poor-and-are-harming-essentials-like-healthcare-worldwide/44915/). At 74, her body gave up after a fight of more than 50 days. And it was a life well lived. Yes, we always have a slightly better view of life on hindsight. I got to think of three key things today that I want to share.

Read More: http://www.arindamchaudhuri.blogspot.in/2013/01/the-goodness-of-doctors-greatness-of.html

Business is Marketing: RESPOND QUICK... OR PERISH!

Business is Marketing: RESPOND QUICK... OR PERISH!: The super fast advancements in technology and the growth of the internet have changed the marketing landscape totally. Its impact was seen the most in the Presidential campaigns of Obama and Romney. This time, Obama’s campaign strategies were totally different from the ones he used in 2008. Yes, he once again used social media, but he used it more scientifically. This time, he had a huge team of ‘boffins’ (data analysts) headed by a new ‘Chief Scientist’ Rayid Ghani, whose job was to scientifically analyze all the data and use it to plan Obama’s various marketing strategies. For example, the team found out that in 2008, it had used the “Sign up now” button to gather followers on Facebook; but changing it to “Learn more” was far more effective in getting people to register in 2012. Each plan was tested, retested, analyzed and then implemented. A huge team of data analysts holed up in what was nicknamed ‘The Cave’ sat day in and day out crunching numbers and planning each move. That was the secret to Obama’s success.

Read More:http://rajitachaudhuri.blogspot.in/2012/12/respond-quick-or-perish_28.html

COMMON SENSE SIMPLIFIED: Cashing on the cash

COMMON SENSE SIMPLIFIED: Cashing on the cash:After series of debates and arguments, over the decades, the incumbent government has finally realised the flaws of direct subsidy and thus announced their intentions of implementing direct cash transfers to the people. There is not even an iota of doubt that the subsidies were always vague in nature and rarely reach the actual beneficiaries, these are meant for. Most of the time, the subsidies meant for the bottom of the pyramid trickle up and reach to those who are at the top of the pyramid. There are innumerable examples of government employees and rich villagers carrying BPL cards and thus availing the benefits meant for the poor and needy popula. This is a major reason for the money collected as annual taxes from common Indians got redirected to the coffers of the rich and not for who it was collected from and the real poor.

Read More:http://prasoonsmajumdar.blogspot.in/2012/12/cashing-on-cash.html

Passionate About India: The Modi and secular media tussle is a fight betwe...

Passionate About India: The Modi and secular media tussle is a fight betwe...:I had too busy a schedule and was not planning to watch television when the Gujarat election results were supposed to be declared. But my colleagues insisted that I must watch at least some news channel, even if just for entertainment! So I sat in front of the TV; and while surfing channels, I saw a lot of important journalists and analysts on Times Now and decided to stay there for a while

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